Word-of-mouth powered by technology
Social media is a great way to drive repeat business and attract new customers. Social networks such as Facebook, Twitter, LinkedIn and Pinterest have changed the way people connect, discover and share information. It is really just word-of-mouth powered by technology. However, as with any marketing campaign, it is important to plan and set goals and understand what you want to achieve from your social media marketing efforts. Here are some of the main ways you can use social media to have a big impact on your business:
- Spread the word. Show customers and prospects who you are and what you can do for them. It’s great for brand awareness.
- Drive sales. Give customers offers and information that are so good they’ll share them with their friends.
- Provide great customer service. Listen and respond to what your customers are saying about you and to you. It’s a wonderful feedback loop.
- Keep your customers coming back. Build deeper relationships so customers will get to know, like, and trust you more.
Black Mouse Design can work with you to create a plan and set goals for your social media marketing as well as assist you to maintain the social networks you choose to join.