Your clients are searching online – can they find you? A key component of any small business’ marketing strategy is to effectively position its brand in search engine results. There are simple and effective ways to boost visibility for your business in search results. Your website is your most important and valuable online asset, so ensuring that it is properly optimised to appear high within search results is key. Read More
Security should always be a high concern for your website, but do you need an SSL certificate? Many people wonder if the information that they’re sending through the web is actually secure and with the increasing amount of online data transferred and purchases made, it Is wise to understand some of the things to look for both as a consumer and as a business. Read More
Blogging is a powerful strategy for your business that can help establish your reputation, build authority in your industry and connect with your customers. Successful blogging takes work. Make sure you establish goals, clarify your audience and create a plan before you start publishing so your time is not wasted. Read More
Your time might be limited, but there are several reasons why putting aside a little makes a lot of sense. Blog software such as WordPress, Typepad and Blogger is easy to use. Blogging is a low-cost method for web presence. For small businesses with small marketing budgets and little or no understanding of how to create a website and coding such as html, blogging is an inexpensive way to maintain an up-to-date presence on the Internet. Read More
