The primary purpose of type is not just to be readable, but also to convey information that is to be remembered. Surprisingly, readability might not always lead to the best information retention. Whatever font or fonts you choose to get your message out, make sure you choose one that balances readability with personality. Here are a couple of free fonts we think are pretty cool! Read More
Images add value to your content whether it is a social media post, newsletter, blog article or website. From photographs to charts, graphs and infographics, the types of images you can use to complement your content and connect with your reader are numerous. Read More
There are many different types of image files. Are you overwhelmed when selecting the right one for a job or do you just disregard the file extension (.jpg, .gif, .bmp etc) and hope for the best? What is the different and when is each one appropriate. Understanding different types of image is especially useful when it comes to your logo files. Whether you are working with a designer sending artwork to print or uploading a picture to a blog post, keep our list of definitions handy so you can be confident when discussing, requesting or selecting your images. Read More
What message are you sending with your business card? What message does it send if you don’t have one?
Technology has streamlined communication and the ability to connect with clients and businesses. I am often asked if business cards are still relevant today or are they becoming a thing of the past. They are still very relevant today and a vital part of doing business so don’t be caught without yours. Although your first contact with clients may be via email or phone, I believe you shouldn’t go anywhere without your cards. A business card is a miniature advertisement of your brand. Anyone who receives one will have a reminder of your business. You may be very well connected with lots of online social media accounts, but if you turn up to a networking event or a meeting with a client or potential investor, you need to have something to leave behind a reminder of you so you can stay connected. Read More
The more we share the more we have – Leonard Nimoy
I love Pinterest as a visual resource and a bookmarking site. However, it is also a great way to share images, ideas and links. When you see a pin on another person’s pinboard that you like, you have five choices. You can follow that person, follow that pinboard, like the pin, comment on the pin, or repin the pin onto one of your own pinboards.
You can use the search tool within Pinterest to find things of interest such as “pink”, or “pretty” or “classroom”. Most of the pins can be followed back to the website where they came from so you can source further information and images. Read More
You don’t always need images and icons to give a design impact. The right choice and use of type can do the trick! There are many free typefaces available in every style including script, serif and san serif and hand written. Consider type carefully and make your words work for you.
Type is visible language
Typography is the design and use of typefaces as a means of communication. It is the arrangement of prefabricated elements on a page. These elements may include images, words, sentences and the space between those elements. Good typography is measured by how well it reinforces the meaning of the text. Read More
Twitter has recently rolled out a new look for web profiles along with some new features. These include:
Jumbo Header Image
The look of the profile header image is being compared to that of Facebook with recommended dimensions of 1500×500 (maximum file size of 5MB). You can update your header image from the settings icon in top drop down menu.
Tweets that have received more engagement will appear slightly larger, so your best content is easy to find. Read More