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benefits Archives - Black Mouse Design

3 simple tips to foster a positive attitude

By | Motivation | No Comments

A positive attitude makes it easier for you to recognise new opportunities, conceive new ideas, focus on goals and see things from a different point of view. This in turn increases your chances of achieving success. By taking a few simple steps to adopt a more optimistic and positive attitude, you can appreciate both immediate and long term benefits. Read More

Setting your price based on value

By | Business, Marketing, Planning | No Comments

Perception is the way in which something is regarded, understood, or interpreted.

The right price will attract your target customers and ensure you are making a profit. This is one of the most challenging skills you have to learn on your startup or small business journey. Under-pricing prevents you from realising your true profit potential whereas over-pricing might cause you to lose customers. Value-based pricing looks at the price from the customer’s point of view. What would a satisfied customer be prepared to pay? Read More