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branding Archives - Black Mouse Design

brand-voice

Watch your tone of voice

By | Branding, Marketing, Tips | No Comments

Branding is essentially about building a relationship with your customers. Your brand voice is the verbal part of your brand presentation: the words you use, the tone your copywriting takes, the way you answer the phone and the style of your letters. This helps establishes who you are and why a customer should buy your product or service. Read More

email-mobile-friendly-tips

8 tips to make your email mobile friendly

By | Branding, Business, Technology, Tips | No Comments

Little did we realise ten years ago the impact mobile phones would have on communication today. Mobile email was barely a blip on our radars back then. According to Litmus, 55% of emails today are opened on a mobile device. That number is up 500% from 2010. Phones today are used are used for taking pictures, posting status updates, browsing the internet as well as viewing and reacting to emails. It is as if you have constant access to a computer and it fits in your pocket. Read More

Working from home

Working from home – tips for success

By | Business, Motivation, Planning | No Comments

Many people enjoy the benefits that come from working from home. The flexibility that you can work when and where you like is the main incentive but in order to be successful, you have to be disciplined. Some find it impossible and miss the environment of an office work space as well as the way dressing and traveling to and from a job makes them feel like they are really working. Read More

rules

15 Basic Business Rules

By | Business, Planning | No Comments

No circumstances will be the same for any two businesses. The combination of your product or service offering, the area where you attract customers, your skills and experience and what else is happening/popular/available at the time are all contributing factors that help to determine the success of your business. Read More