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branding Archives - Page 3 of 3 - Black Mouse Design

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Have you been caught out?

By | Business, Design, Marketing | No Comments

What message are you sending with your business card? What message does it send if you don’t have one?

Technology has streamlined communication and the ability to connect with clients and businesses. I am often asked if business cards are still relevant today or are they becoming a thing of the past. They are still very relevant today and a vital part of doing business so don’t be caught without yours. Although your first contact with clients may be via email or phone, I believe you shouldn’t go anywhere without your cards. A business card is a miniature advertisement of your brand. Anyone who receives one will have a reminder of your business. You may be very well connected with lots of online social media accounts, but if you turn up to a networking event or a meeting with a client or potential investor, you need to have something to leave behind a reminder of you so you can stay connected. Read More

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6 reasons why your business should blog

By | Business, Marketing | No Comments

What does blogging provide to small business?

Your time might be limited, but there are several reasons why putting aside a little makes a lot of sense. Blog software such as WordPress, Typepad and Blogger is easy to use. Blogging is a low-cost method for web presence. For small businesses with small marketing budgets and little or no understanding of how to create a website and coding such as html, blogging is an inexpensive way to maintain an up-to-date presence on the Internet. Read More

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Colour me Radiant Orchid

By | Colour, Design | No Comments

“Radiant Orchid inspires confidence and emanates great joy, love and health” Leatrice Eiseman

Pantone selects a colour at the end of every year to reflect what they believe will become a major design trend, across all design platforms, in the coming year. And this year, the honour goes to the colour Radiant Orchid. This shade evokes connotations of royalty, creativity, rebelliousness, femininity, mystery and magic. Read More