Images add value to your content whether it is a social media post, newsletter, blog article or website. From photographs to charts, graphs and infographics, the types of images you can use to complement your content and connect with your reader are numerous. Read More
Build it and they will come so long as you treat it as a evolving garden rather than a static business brochure
A website is like a garden that will get lost amongst the weeds and stronger plants if you don’t look out for it. It needs to be pruned, nurtured and cared for to see growth. You have to accept that some parts are dying off, and replant or repurpose. Read More
Your clients are searching online – can they find you? A key component of any small business’ marketing strategy is to effectively position its brand in search engine results. There are simple and effective ways to boost visibility for your business in search results. Your website is your most important and valuable online asset, so ensuring that it is properly optimised to appear high within search results is key. Read More
Despite what you may believe, the copy on your marketing material including your website, flyers and newsletters is equal to, if not more important than the design itself. A beautiful design with no copy is just that, beautiful. However, don’t try to write content that appeals to everyone. If you do, you will be writing content that appeals to no-one. Read More
Security should always be a high concern for your website, but do you need an SSL certificate? Many people wonder if the information that they’re sending through the web is actually secure and with the increasing amount of online data transferred and purchases made, it Is wise to understand some of the things to look for both as a consumer and as a business. Read More
Branding is the sum of the look and feel and voice of your business that transfers into people’s experiences and perceptions of your business itself. When someone hears, reads or sees something that makes them think of your business, you know your branding is working for you. Read More
With only twenty days to go until the end of 2015 financial year, it is time for small business owners to wrap things up for 2014-15 and make plans for the next year. Make time for specific actions that help to put your business on the right track. Here is a checklist to get you started. Read More
Are you confused by the different colour systems? Are you wondering what’s the difference between Pantone, CMKY, RGB and web safe colours and what should you use? Here is a quick summary: Read More
So you are sitting in front of a blank screen ready to embark on writing the content for your website. You want to make sure that visitors can find your site and stay long enough to see what your great business has to offer. This may seem a daunting thought. Here are a few simple tips that can guide you in the right direction. Read More
Black Mouse Design is proud to showcase our website redesign for CoTé.
CoTé specialise in helping organisations improve customer engagement and streamline business processes, solving a range of business challenges across enterprise information management. Read More
