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strategy Archives - Black Mouse Design

editorial-calendar

Manage your content with an editorial calendar

By | Free stuff, Marketing, Planning | No Comments

Planning, writing and managing for your website and social media channels is an ongoing task. Consistently adding new material is one way to help ensure online success for your business. You are building an audience. No matter what tool you choose, you need to select something that will set you up for success. A content marketing editorial calendar gives you a framework for being deliberate and intentional about how you are reaching and building trust with your audience. It is a strategic marketing tool. Read More

wrap_up

End of year wrap up

By | Business, Marketing, Planning | No Comments

As 2014 draws to a close, I am energised by the thought of a new year just around the corner. A new year brings with it challenges and opportunities. It also provides a moment to pause and reflect on what worked well in the year that has past and make plans for what need to be improved or changed in the year ahead. The end of the year is a special time for two reasons. I look forward to spending time with my family and friends. I also enjoy having the time to reflect on lessons learned, successes and mistakes made and plan what I will change moving forward. Read More