Images add value to your content whether it is a social media post, newsletter, blog article or website. From photographs to charts, graphs and infographics, the types of images you can use to complement your content and connect with your reader are numerous. Read More
Blogging is a powerful strategy for your business that can help establish your reputation, build authority in your industry and connect with your customers. Successful blogging takes work. Make sure you establish goals, clarify your audience and create a plan before you start publishing so your time is not wasted. Read More
There are many different types of image files. Are you overwhelmed when selecting the right one for a job or do you just disregard the file extension (.jpg, .gif, .bmp etc) and hope for the best? What is the different and when is each one appropriate. Understanding different types of image is especially useful when it comes to your logo files. Whether you are working with a designer sending artwork to print or uploading a picture to a blog post, keep our list of definitions handy so you can be confident when discussing, requesting or selecting your images. Read More
A picture is worth a thousand words
Pictures and photos can connect us to a story. They have the power to evoke an emotional response. Never underestimate the importance of a picture, especially when the intent of the image is to call someone to action. That emotion can be transferred into positive feelings about a product, service or brand. Read More
