What problems do you solve?

By PlanningOne Comment

Have you asked yourself “What problems do I solve?” This question is the essence of providing a service or products that people need. It is the question that unlocks the direction you want to move towards. It what your customer wants to know. “Can you solve my problem?” Educate prospective customers that you understand their problems, you can solve their problems and you are the best one for them to turn to for the solution they need. Read More

Are you moving forward?

By Business, Free stuff, Planning3 Comments

The main reason people don’t reach their goals is that they don’t define them – Denis Watley

How are you going with achieving the goals you set for 2014? Is it time for a quick check to see if you are on track?

Goals go hand in hand with motivation. Setting long and short term goals help keep you moving and gives you the direction where as motivation gives you the energy. Goals and objectives both involve forward motion. You define a destination so tactics can be developed to enable you to get there. A goal define the big picture, the destination. Objectives are about the tactics, the action plans, the method to accomplish the goal. Read More

Have you been caught out?

By Business, Design, MarketingNo Comments

What message are you sending with your business card? What message does it send if you don’t have one?

Technology has streamlined communication and the ability to connect with clients and businesses. I am often asked if business cards are still relevant today or are they becoming a thing of the past. They are still very relevant today and a vital part of doing business so don’t be caught without yours. Although your first contact with clients may be via email or phone, I believe you shouldn’t go anywhere without your cards. A business card is a miniature advertisement of your brand. Anyone who receives one will have a reminder of your business. You may be very well connected with lots of online social media accounts, but if you turn up to a networking event or a meeting with a client or potential investor, you need to have something to leave behind a reminder of you so you can stay connected. Read More

Stop procrastinating!

By Business, PlanningOne Comment

Procrastination is the thief of time ~ Edward Young

Why do we procrastinate? Have you taken on too much and don’t know where to start?  Is the task too hard or do you just not want to do it? The first step to moving forward is to recognise the reason why you are avoiding the task. By identifying the problem, you can find a solution and less procrastination will happen. Below is a list of common sources of procrastination. Read More

Are you pinning?

By Art, Business, Design, Social mediaNo Comments

The more we share the more we have – Leonard Nimoy

I  love Pinterest as a visual resource and a bookmarking site. However, it is also a great way to share images, ideas and links. When you see a pin on another person’s pinboard that you like, you have five choices. You can follow that person, follow that pinboard, like the pin, comment on the pin, or repin the pin onto one of your own pinboards.

You can use the search tool within Pinterest to find things of interest such as “pink”, or “pretty” or “classroom”. Most of the pins can be followed back to the website where they came from so you can source further information and images. Read More

A new look for Twitter

By Business, Design, Social mediaNo Comments

Twitter has recently rolled out a new look for web profiles along with some new features. These include:

Jumbo Header Image

The look of the profile header image is being compared to that of Facebook with recommended dimensions of 1500×500 (maximum file size of 5MB). You can update your header image from the settings icon in top drop down menu.

Best Tweets

Tweets that have received more engagement will appear slightly larger, so your best content is easy to find. Read More

Life moves pretty fast. If you don't stop and look around once in a while, you could miss it. ~ Ferris Buller ~

Is it time for a break?

By BusinessNo Comments

Are you too busy to take a break? Would you like a few days off? This can be a difficult decision when you run a small business. After all, there is always something to be done. Are you be able to completely switch off and stop working? Do you still feel the need to check voicemail, emails and post messages on social media?

I reflect on my decision to take a few days off over Easter and I am glad for the break. It has been great to recharge and spend time with my family. Here are a few tips to help ensure you can make the most of some time off from work. Read More