A positive attitude makes it easier for you to recognise new opportunities, conceive new ideas, focus on goals and see things from a different point of view. This in turn increases your chances of achieving success. By taking a few simple steps to adopt a more optimistic and positive attitude, you can appreciate both immediate and long term benefits. Read More
As a small business owner or even a one-man-band, the fewer people you have working for you, the more “hats” you wear. Whether it’s your marketing hat, your delegation hat or your analytical hat, you need to know how to keep track of your company’s finances, look after customer service, create a marketing campaign, resolve technical issues and continue to grow your wealth. Read More
Planning, writing and managing for your website and social media channels is an ongoing task. Consistently adding new material is one way to help ensure online success for your business. You are building an audience. No matter what tool you choose, you need to select something that will set you up for success. A content marketing editorial calendar gives you a framework for being deliberate and intentional about how you are reaching and building trust with your audience. It is a strategic marketing tool. Read More
“The difference between the impossible and the possible lies in a person’s determination.”
Tommy Lasorda
Business success is created by those who not only correctly spot the opportunity, but then are able to successfully manage it. See a gap in the market, take the risk on your idea, test the market, establish the brand. Do you have the determination to successfully start it, manage it and grow it? Determination pushes you to take on challenges and achieve. It comes from your inner strength and courage and is required to break your conditioned thinking. Read More
When you start a business, your success depends on your ability to get others to take action. Every day you are negotiating to turn prospects into paying clients and to motivate people to do things for you. Influence and persuasion is not just for leaders. It is an essential skill required to strengthen your path to success. Read More
Are you a small business owner struggling to keep on top of things? Distractions, unrealistic time management, poor task planning and procrastination can all leave you feeling unsuccessful and overwhelmed. There is no single answer or method though and, like many aspects of your business, it takes trial, error and constant review. It comes down to creating a simple system to collect and organise your tasks and a good serve of willpower. After all the work isn’t going to do itself. Read More
Attitude is a little thing that makes a big difference. Winston Churchill
Attitude is the most powerful driver of success. The good news is it is up to you to choose your attitude, to determine how you will look at and perceive the world around you, to decide how you will react. Dealing with the inevitable ups and downs of running your business is a constant challenge. To develop your ability at coping with these challenges, you need to foster the right attitude.
Goals are intentions that are fulfilling and rewarding. If done right, goal setting can motivate you to take massive action and to grow. They are driven by plans, dreams and desires, fuelled by discipline and maintained through commitment. Read More
First impressions count. The name you select for your business effects the way people think about it and can improve your odds for success. Start off on the right foot with a great name. Ask yourself do you want to fit in or stand out? What do you want your name to communicate to people about your business? Read More
What sets your business apart from your competition? What benefits do customers receive when they do business with you? What is the value that your business can create for your customer? How does the customer perceive their experience when they come into contact with your business? Many business owners fail to answer these questions and as a result price often becomes the only differentiator for their customers.
